3 Key Things to Keep in Mind When Starting a New Collection

Designing a surface print for women’s fashion? Start by diving into your brand's identity and tapping into customer insights—what colors, patterns, and motifs speak to them?

Use trend research for inspiration, but add a personal twist that highlights what makes your brand stand out. Creating mood boards is a great way to capture and refine your vision.

Lastly, think versatility! A strong print should flow across different products, adding depth and consistency to your collection. Need help getting started? Feel free to shoot me an email—I’d be happy to chat!

Freelancing isn't for everyone...

Of course, working for yourself offers freedom, but it also comes with unpredictability—feast or famine workloads, inconsistent income, and the constant hustle for new clients.

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Designing for Change: Navigating Print Design in the Slow Fashion Movement

The Slow Fashion Movement is a powerful force driving change, putting the brakes on excessive production and unethical practices. Slow fashion encourages mindful consumption, fostering a connection between consumers and their clothing. Print design can provide a unique avenue for self-expression and storytelling. Combined, they can create a narrative that transcends fleeting trends.

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